Giorgio Armani's Fall 2011 Ad Campaign

giorgio armani fall 2011 ad
Photo courtesy of Giorgio Armani
The Fall 2011 ad campaign
from Giorgio Armani

We'll have to wait a while yet before new Emporio Armani Underwear/Armani Jeans global spokesmodel Rihanna steps in front of the camera, but in the meantime, let's feast our eyes on Giorgio Armani's Fall/Winter 2011 ad campaign, shall we?

Photography duo Mert Alas and Marcus Piggott, under the creative direction of Armani himself, snapped model Sasha Pivovarova in London for the striking shoot, which sees the Russian beauty rocking a bold platinum cropped cut, scarlet lips, berry-hued fur, and a snakeskin handbag.

Male model Diego Fragoso stars in the label's menswear campaign, which is timed to launch with Pirovarova's in September glossies.

Alas and Piggott certainly know how to deliver a fierce campaign; they also shot Givenchy's snarling supermodel ads for Fall 2011.