NET-A-PORTER Limited
NET-A-PORTER Limited

Moda Operandi Goes Punk



Photo: T Magazine
 
 Moda Operandi Founders Áslaug Magnúsdóttir & Lauren Santo Domingo

   

Punk is about to get it's share of polished princess! 

It was just last week that The Costume Institute at The Metropolitan Museum of Art announced next year's exhibit, "PUNK: Chaos to Couture," and now they have perhaps the chicest fashionistas sponsoring them.

Moda Operandi, the straight-from-the-runway shopping site founded by Áslaug Magnúsdóttir and Lauren Santo Domingo, just announced their involvement as the chief financial sponsors of the highly anticipated exhibition. 

Moda Operandi was only launched one year ago, but they have already recruited industry favorites like Taylor Tomasi Hill, and have garnered the attention of the fashion elite including Anna Wintour and Anna Dello Russo. 

Though both Magnúsdóttir and Santo Domingo are about as far from punk as they can get (can't you just imagine them wearing studded Doc Marten's and purple hair?), the two note the retro era as having a major influence in their own fashion and business aesthetic.

"History is one of the greatest sources of inspiration in fashion and we are especially excited for this exhibition because of punk's long-lasting impact on fashion," Santo Domingo said.

Anyone willing to place bets on what these two style icons will wear? Tartan Vivienne Westwood? Givenchy nose rings? Rick Owens combat boots? Or maybe all of the above...



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