NET-A-PORTER Limited
NET-A-PORTER Limited

Fur – 95 Percent of British People Won’t Wear It, Poll Finds


95 percent of British won't wear fur
Photo: Getty Images
A look from Carolina Herrera's Fall 2011 show.

Fashion and fur have had a long and eventful relationship. But even though one of the biggest stories to come out of the Fall 2011 shows was the abundance of statement pelts, 95 percent of British citizens said in a recent poll that they would refuse to wear real fur.

Grain-of-salt alert: The survey was commissioned by the Royal Society for the Prevention of Cruelty to Animals (RSPCA), Britain’s biggest animal charity.

The survey also found that 93 percent of those surveyed thought fur products should be more clearly labeled as real or fake.

Our neighbors across the pond might not be so keen on fur, but it remains to be seen how they will affect the global industry. After all, according to the International Fur Trade Federation, fur sales reached $14 billion in 2010, up 5 percent from the previous year.

In related news, check out Costello Tagliapietra’s thoughts on humane furs

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