Yves Saint Laurent’s Fall 2011 Campaign

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Photo courtesy of Yves Saint Laurent

Window shopping: Raquel Zimmermann in a Yves Saint Laurent fall ad.

Sorry, Arizona, but Yves Saint Laurent's Stefano Pilati has found a new Muse.

Raquel Zimmermann is the face of the Parisian label's Fall 2011 campaign, which abandons Spring's all-natural tribute to the Majorelle Gardens in favor of the bright lights of New York City.

Photographed by Inez van Lamsweerde and Vinoodh Matadin and set to officially début in magazines' August issues, the images capture Zimmermann—concealed under a veil of heavy side-swept fringe—donning all white as she poses in front of a backdrop of Midtown at night.

We always were suckers for a room with a view ... not to mention a good ivory fur coat.

Meanwhile, see which other brand hit NYC for its Fall 2011 campaign.