Kate Spade Launching Supercalifragilipstick with Poppy

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Photo courtesy of Kate Spade

Kate Spade and Poppy have partnered on a lipstick line called Supercalifragilipstick. (Say that five times fast.)

It’s been quite a week for Kate Spade New York. After announcing a handbag collaboration with stylists Emily Current and Meritt Elliott and teaming up with Santa Monica hotel Shutters for some sweet green bikes, the brand has announced that it’s diving into a whole new category: lipstick.

Kate Spade teamed up with Poppy King (the makeup guru known, appropriately, as the lipstick queen) on a line of four lipsticks—called Supercalifragilipstick.

“I absolutely love lipstick and never feel fully dressed until I’ve got mine on,” Kate Spade’s president and creative director Deborah Lloyd said in a release. “Poppy’s expertise mixed with the Kate Spade New York spirit and aesthetic equals a chic, wearable, and modern way to embrace lipstick. I am already stocking up because it’s the only one I want to wear!”

The sheer, super-moisturizing lipsticks come in Pop Art Pink, Fuchsia Fete, Bashful Blush, and Adventurous Red, and include micro-fine pigments, shea butter, coconut oil, and antioxidants like Vitamin E.

“Kate Spade New York has long been one of my favorite brands,” said King. “It’s where the best of modern design meets the most inspirational eras of the past. I wanted to make sure that any lipstick bearing the Kate Spade New York name would deliver the same—glamour that is right for today’s woman!”

Supercalifragilipstick will retail for $24 at Kate Spade stores nationwide starting early September.