Moschino's Jeremy Scott on His Limited Edition Collection for Hudson’s Bay

                                                                                                                                                       Photo's courtesy of Hudson's Bay

Recently Moschino's Creative Director, Jeremy Scott spoke to both Fashion Magazine and Elle Canada on his new collab with Hudson’s Bay in honour of the Canadian retailer’s 350th anniversary! Read on to find out more about the collaboration, how he’s kept his energy flowing during the COVID-19 crisis, and what advice he has for creatives during this uncertain time.

The eleven-piece collection launches launched October, 6th!

Why do you enjoy working with iconic motifs like the Point Blanket stripes? How do they inspire you?

Icons visually communicate instantly– you immediately know their story. My work has always been about communicating through fashion, so icons are especially key tools for me to tell my stories.

How has your creative process changed, if at all, during the pandemic?

I think, if anything, it has only strengthened my creative process. I’ve always been able to work well with limits and push boundaries with my creativity even when I have been faced with obstacles.

What are some things you’ve been doing during the pandemic to keep your energy going, and to care for your mental health?

I’ve started to take up flower arrangement to bring beauty and colour into my home, as I had never spent so much time at home before. It really gave me a new relationship with my own house! I started painting on large leaves in my yard and incorporating them into the arrangements which was something that was very therapeutic for me.

What do you hope will change in the fashion industry’s near future given all the conversations about issues like inclusivity, sustainability and more that we’re seeing this year?

I’ve always been a proponent for more voices being included in the conversation–don’t forget, I am the people’s designer after all.

What’s on your studio playlist these days?

Dua Lipa’s remixes!

What’s one piece of advice you’d give to a creative right now?

Follow your heart–it will always lead you to where you are meant to go!

What is your favourite piece from the collection?

“The biker bag is a must-have. It’s the first bag I designed for Moschino, and to have it made in the striped wool is the perfect match.” 

How do you keep Moschino’s sense of playfulness and optimism strong even when the world feels the opposite?

“I think that’s precisely when [optimism is] needed the most. I genuinely feel like my role in this world is to spread joy and uplift people—to make them dream and take them out of their daily doldrums for at least a few minutes and hopefully leave them with a smile on their face.”

If price was no object, what would you create for this collaboration?

“A private jet. That way I could cruise up to Toronto and see my favourite Canadians: the Beckerman twins!”