So That’s How a Mulberry Del Rey Gets Made

What exactly does it take to get a high-end bag named after you?

If we're going by Olivia Palermo and Lana Del Rey, it seems flawless, committed style is the name of the game here—not scuzzy ballet flats and baby powdered hair. Just grasping at completely unfamiliar, proverbial straws here!

Based on the above video, detailing just how the Mulberry Del Rey is put together, it takes just as much effort to produce a bag as it does LDR to keep her Priscilla Presley-inspired bouffant completely in check. Which is to say: this isn't a short process.

Give it a watch. It's oddly mesmerizing.